Prime Day is Amazon's deal event exclusively for Prime members, featuring deals on top brands and small businesses. Why did Prime Day start? Prime Day was created as a way to celebrate Prime members. The first Prime Day event came to life on Amazon’s 20th birthday on July 15, 2015.
If you haven't already, be sure to join Prime or start a free trial to participate. Remember, being a Prime member is the only way you’ll be able to access deals and savings on Prime Day.
Prime Day deals were available to Prime members in Austria, Australia, Belgium, Brazil, Canada, China, France, Germany, Italy, Japan, Luxembourg, Mexico, the Netherlands, Portugal, Singapore, Spain, the UK, the U.S.
Prime is savings, convenience, and entertainment in one single membership. More than 200 million paid Prime members in 25 countries around the world enjoy access to Amazon’s enormous selection, exceptional value, and fast delivery. In the U.S., anyone can join Prime for $14.99 per month or $139 per year.